The Ford Fiesta re-defines the small car with
a projected best fuel economy rating (5.88 litres/100 Kms), an exciting new
look, and new features combined with new technologies
Mark Fields, Ford President of The Americas
said "Our goal with the Fiesta is to take a car that was already a leader
in fuel efficiency, performance, connectivity and personality, and make it even
better."
Delivering
Fuel Efficiency and Fun
The new Ford Fiesta delivers the best litres/100
kms, led by Ford's patented new 1.0-liter EcoBoost engine.
With that, Ford Fiesta is projected to be the
most fuel-efficient non-hybrid subcompact in America, and stands as a shining
example of Ford's commitment to provide consumers with the most fuel-efficient
cars.
While the 1.0-litre EcoBoost
saves at the petrol pump, it delivers 191 kW power for each litre of engine displacement.
EcoBoost Engine Details
EcoBoost is fundamental to Ford's strategy to
providing technologically advanced, high-output, smaller-displacement engines
that provides incredible performance and fuel economy.
EcoBoost engines deliver fuel economy gains
of up to 20 percent and reduction of CO2 emissions, compared with larger,
less-efficient engines.
It is interesting to note Ford's leadership
with EcoBoost has resulted in more than 125 patents on the technology.
Fuel-Saving Features
Variable-displacement oil pumps, polished
tappets and coded pistons are featured for the first time in the 1.6-liter FordFiesta.
New Technologies
In addition to its new EcoBoost engine, Ford
Fiesta boasts a suite of technologies and features.
A new MyFord Touch® system with 6.5-inch
touch screen that features enhanced voice control is now available, providing
drivers more options than ever for navigation, communication and entertainment
functions.
Ford Fiesta still features SYNC® AppLink™
capabilities pioneered on the first Fiesta, which allows drivers to access and
control Ford-approved smartphone apps with voice commands and vehicle controls
while on the go, helping drivers keep their hands on the wheel and eyes on the
road. Turn-by-turn navigation remains part of SYNC Services.
 |
| The first Ford Fiesta Design |
Ford's MyKey
This is a new feature on Fiesta, which
enables parents in particular to encourage safer driving and limit their
teenagers' exposure to risk at the wheel.
The system allows owners to configure maximum
speed and audio volume limits. It also mutes audio until seat belts are
fastened and ensures driver aids, safety systems and more vigorous alerts
cannot be de-activated when used.
Ford Fiesta Digital Features
"This car was built for the digital
generation," says John Schneider, Ford chief engineer, Upperbody
Electronics. "With Bluetooth connectivity and MP3 capabilities, tech-savvy
people who use social media to be constantly connected with the world around
them won't be slowed down when they get in this car. “It has always been the
belief at Ford that entry-level drivers deserve the best technology,"
Schneider adds. "We launched SYNC AppLink on Fiesta, and now transitioning
to MyFord Touch with this new touch screen enables us to go further in our quest
to give drivers the best in in-car electronics."
Built to Excite
The new Fiesta will offers custom exterior
design graphics and new sensual colour options.
The re-designed exterior boasts a sporty new
grille that reflects the new face of Ford.
Safety Features
A small car that is big on safety:
·
AdvanceTrac® with Electronic
Stability Control
·
Dual-stage first-row airbags
·
Driver knee airbag
·
Side-impact airbags
·
Side-curtain airbags
·
Four-wheel anti-lock braking
system
·
LATCH (Lower Anchors and
Tethers for Children)
·
Tire Pressure Monitoring
System
·
Child-safety rear locks
·
Anti-theft engine
immobilizer
·
Improved side-impact safety
capabilities
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